Social Media Marketing

GENERAL CONTENT TUITION FEE TRAINERS PHOTOS

Overview

The process of promoting a product or service and building a strong relationship with customers through different social media channels is called social media marketing. Social media helps marketers to make their presence online and establish a public voice. Further, the success, growth and engagement of the users can be tracked easily through the data analytics tool provided by these networks.

The popular social media channels in Vietnam are: Facebook, Instagram, Linkedin, Zalo, Youtube, Tiktok, ... One outstanding advantage of social media channels in marketing activities is the fast speed. and broad reach, this is due to user feedback in the form of likes, shares, comments and status. Because of these reasons, the current application of social media plays an important role in the success of marketing activities.

Who are entirely suitable for the training course?

This Social Media Marketing course is ideal for anyone who wants a greater understanding of Social Media, as well for those tasked with implementing and managing a comprehensive online marketing strategy for their organisation and brand.

Marketing professionals who want to upskill and master new skills in Social Media Marketing
Business owners who want to use Social Media Marketing to attract customers, build brand awareness and increase profits
School leavers who want to accelerate their learning for a career in Social Media Marketing

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Why should I take the course?

Course Objectives

Individuals and businesses can effectively apply Social Media channels to their business activities.

Why you should learn Social Media Marketing course at BAC company?

Social Media is becoming popular and is a useful tool for businesses to improve their competitive advantage. Therefore, this course is designed by BAC training to help you understand and apply appropriate marketing to your business.
The course provides an interaction between the instructor and the learner and guides techniques and tips that you can use in real-world situations.
And above all, the course is built and led by professional, dedicated and experienced instructors in applying Social Media to the business activities of the business.
We guarantee 100% refund after the first 2 sessions if not satisfied
BAC provides certification confirming your level of knowledge and skills in the field at the end of the course

What will you achieve after the course?

You will understand how to avoid the most common social media marketing mistakes
You will understand the philosophy and guiding principles of successful social media marketing
You will understand why you should tie your social media marketing to your business level objectives
You will learn the importance of marketing funnels online and how they work
Which channels you should use based on your business goals
How to develop a Social Media campaign and evaluate its success
Measure and evaluate marketing results and give optimal directions
Job orientation for self and development in the industry
Self-employed or managed team work.

How are courses designed?

The course will be designed for 8 sessions (3 hours/session) with 2 rules:

System design and crafting of a science lesson to easy to remember and understand.
Focus on practice and share practical experience.

Class Information

Place: 6th Floor, Thien Phuoc 01 Building, 244 Cong Quynh Street, Pham Ngu Lao, District 1, HCM.
Teaching Language: Vietnamese
Materials: English
Issued Materials: Hard-copy (NO Softcopy), BAC/IIBA Practical Templates

Student Requirements

Join course at right place, on time and right schedule.
Comply with class rules.
Spirit of cooperation, working in group with members of the class and trainers.

Contact detail

Điện thoại tư vấn If you have any question, please feel free to contact us via:
Phone: (84) 909 310 768 | (84) 903 746 294
Email: info@bacs.vn | bac.trainingba@gmail.com

Content

Session 1: Overview of Social Media

How was social media born?
Why must we build social channels for businesses
Social channels dominate the market

Session 2: Basic Facebook Marketing

Building a marketing strategy on facebook
Set up SEO fanpage
Principles for writing top-notch 4-part ads
Standard account setup & rules to know

Session 3: Facebook Ads A-> Z

Popular forms of advertising
3-tier model in FACEBOOK ad
Standard targeting for all industries
Measurements and advertising optimization

Session 4: Instagram

Business forms on instagram
Attracting followers and sales effectively
Forms of advertising on instagram
How to setup ads on standard instagram

Session 5: Zalo Marketing

How to build a store on zalo
Building an automated customer care boardcast campaign
Turning zalo OA into App loyalty

Session 6: Zalo Ads

Set up zalo advertising accounts
The rules need to know about zalo advertising
Zalo advertising forms and goals
Read reports and measure efficiency

Session 7: Tiktok Ads

Marketing tiktok like
Advertising tiktok and things to know
Set up a complete advertising campaign
Effective reporting and measurement

Session 8: Summary

Understand the advertising and optimization metrics
Thinking of building a 4-storey tower system
Q&A, Reviews and reviews
Summary & certification

FULL TUITION FEE: 6,300,000 VND

The tuition fee includes materials and certification.
Materials are included notebook or/and pen.
Tuition fee IS EXEMPT from value added tax (VAT).

DISCOUNT POLICY

10% of tuition fee for those who register and pay before the opening session before 10 days.

PAYMENT

Students can choose 1 of the following payment methods:

Payment in cash

BAC TRAINING AND CONSULTANCY JOINT STOCK COMPANY

Headquarter: 6th Floor, Thien Phuoc 01 Building, 244 Cong Quynh Str., Pham Ngu Lao, District 1, HCMC.
Branch: 11th floor, 39B Truong Son street, Ward 4, Tan Binh District, HCMC,
Email: info@bacs.vn or bac.trainingba@gmail.com
Hotline: (84) 909 310 768 | (84) 903 746 294

Payment by ATM, Visa, MasterCard

Using ATM, Visa, MasterCard directly at BAC's headquarter or branch.
Fee: The payer have to pay the transaction fee when using card.

No.	TYPE	TRANSACTION FEE
1	Domestic ATM Card	0.6% payment value
2	Visa, MasterCard	1.7% payment value

Payment by Transfer

Account 1: Tien Phong Bank
- Account number: 01236879001
- Account name: Cong ty CP Dao Tao va Tu Van BAC
- Tân Bình Branch
Account 2: Vietcombank
- Account number: 0721000571818
- Account name: CT CP DAO TAO VA TU VAN BAC
- Kỳ Đồng Branch

NOTES:

Students must complete the payment before course started, and latest at the opening session. BAC does not accept the payment after the opening day.
Exceptions: In cases of faulty payment process or students have committed to pay tuition fee after the opening day, BAC will accept as exceptions.

OTHER PROVISIONS

Reserve registered courses

After register and pay the tuition fee for the course, if students can not join the course, they should have official notification to BAC before the opening session. In this case, students will be reserved tuition and join the next course or switch to another BAC’s course in suitable requirements.

Opening Schedule Changes

In case of course could not start on schedule, BAC will send email to inform student the expected opening day.
If the new opening schedule is suitable for students' needs, BAC will reserve tuition fee. Students will continue to participate in the course.
If the new opening schedule does not meet students' needs, BAC will refund tuition fee.

Refund Policy

Tuition fees ARE NOT REFUNED.
If the new opening schedule does not meet students' needs, BAC will refund the tuition fee as followed processes:
- Students can receive refund by transfer or in cash.
- After the two sides have officially confirmed the cancellation of the course, the entire tuition will be refunded to students by BAC within a maximum of 3 working days.
- Students must return the receipt of tuition to BAC to complete the refund procedure.

Any information or support related to payment - PLEASE CONTACT US VIA:

Hotline: 0903 746 294 or Email: phungtran@bacs.vn.

Nguyen Thi Mai Binh

Business Analyst

For an outsider like me, the topics on "techniques" of BA are very important. Examples include using diagrams to model the requirement, write User Story / Use case, etc.

At the course of Fundamental Business Analysis, I met Mr. Loc, a very enthusiastic and caring person. In addition to sharing practical experiences in class, he also takes the time to advise, support, and comment on my CV. Besides, the Center and Phung also support sending CVs, connecting students to the network of quality partner companies, which helps students like themselves find the most suitable job. Thanks, BAC.
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Pham Que

Business Analyst

The BAC Product Design course has provided me with a lot of useful knowledge and background. The lecturers are very enthusiastic, infusing us with a flame of passion and enthusiasm in the industry. At the same time, share the necessary knowledge and skills in lectures in a more understandable way. The number of students is not too much, so the quality of teaching is excellent. Instructors correct the exercises 1-1, so the lesson will be more in-depth.
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Nguyen Van Long

Specialist in accounting mode & Professional solution of Finance and Accounting in IT application - Vietnam Electricity (EVN)

I participated in Fundamental Business Analysis at BAC. At this place, the training material provides a lot of useful content and is easy to understand. The lecturers are very enthusiastic additionally the content of the curriculum, they also share many practical experiences, questions of the students are answered right in the classroom, and with illustrations from real projects. After all, Thanks to BAC and Teacher Thai Son.
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